Built on respect • Mother knows best • Food feeds more than hunger • Culture shared with pride
OUR CORE VALUES
Hoyo's story
What has become a favorite snack at parties, lunch staple at schools, and dinner hero on busy weeknights started somewhere much smaller. A handful of Somali women craving the taste of home.
Our Story
It began hand-folding sambusas using family recipes passed down through generations. What started as a way to stay connected to culture and community has grown into something much bigger: a company built on care, flavor, and opportunity.
Today, Hoyo sambusas are still made by hand, filled with bold spices and comforting ingredients — and crafted by new Americans building brighter futures. Every triangle tells a story: of resilience, of tradition, of joy.
This is more than a snack. It’s a taste of home, made to uplift.
What does Hoyo mean?
"Hoyo", which means "mother" in Somali, was founded with the purpose of employing and empowering Somali women.
